Rising challenges for marketers: How to meet customer expectations of Authenticity, Relevance, and Transparency
The marketer as bridge-builder: Excellent customer experience is now a collaborative effort across multiple departments
Brandocracy: Build a strong brand — now that the power to define it lies in the hands of your customers
Marketing in 2020: Prepare to flourish, not flounder
CHIEF MARKETING OFFICERS
LEARN THINGS THEY CAN USE
Chief Marketing Officer
Chief Customer Experience Officer
Head of Global Strategy
Head of Media Outreach
Senior Vice President, Content & Marketing
Vice-President, Global Brand Marketing, Head of Digital and Social Media
Vice President - Brand Management & Innovation, Consumer Brands
AWESOME. TONS OF INTERESTING CONVERSATIONS. PAGES OF NOTES.
Marketing & Social Media Specialist
of last year's summit attendees said that they had learned techniques and methods they would use back in the office
C-Suite Executives and Senior Vice Presidents go in depth on all your core issues for 2015
Face your Most Urgent Challenges as a Marketer: how to drive authenticity, relevance, and transparency
Share Information Across the Organization: get a 360° understanding of your customer
Speed up your Marketing Reflexes: react to your customers, fast
Storytelling for Success: give employees and customers a voice for a fresh approach to marketing
The Marketer as Bridge-Builder: deliver a premium customer experience by collaborating across departments
Navigate a Fragmented Media Landscape: paid, earned, owned, and shared
Be More Precise: target and tailor your messages with data-driven insight
The Future is Programmatic: get a handle on the newest piece of your marketing machine
OF INCITE SUMMIT ATTENDEES SAID THEY WERE LIKELY OR MORE THAN LIKELY TO RECOMMEND THE INCITE SUMMIT TO A FRIEND, COLLEAGUE OR PEER
“A great opportunity to sit with like minds in varying industries, provoking ideas and opportuni-ties through good discussions”
of previous Summit attendees said that they were highly likely to recommend an Incite Summit to a friend, colleague or peer
“One word -- invigorating. New ideas and insights that can be put into action now or applied to future programs”
– Ann Marie,
The Incite Summit is a collaborative project. Every session, every discussion, and every question we ask comes directly from our community of thousands of brand marketing and comms professionals.
Your feedback helps the event evolve over time. The result is a more relevant agenda that keeps pace with a rapidly changing space.
LIKE BEING A FLY ON THE WALL IN THE MOST NOTEWORTHY BOARDROOMS IN THE WORLD. WONDERFUL!
Vice President O&T Transformation Employee Engagement
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